Financial Services
Our Goal
All 300+ members of UK Finance are aware of the Age Irrelevance campaign, understand the longevity imperative and how the sector can support longer lives and individuals’ changing financial needs.
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1
Impact and Activity
Engage UK Finance as a ChangeMaker, connecting to finance professionals through a variety of their communication channels.
2
Outputs
Every major finance provider in the UK is aware of the Age Irrelevance campaign and understands the longevity imperative and how the sector can support longer lives and individuals’ changing financial needs.
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3
Change mechanisms
Changing hearts and minds by setting out the compelling narrative of the 100 year life and 50 year career to influence policy and delivery of services so the UK has a financial services sector that works for everyone, regardless of chronological age or connectivity.
4
Outcomes
A new social contract between governments and citizens recognises the contribution that individuals of all ages can make to society and the economy. The curriculum supports learning about financial decision making and provision.
Amplify our voice
Become an Age Irrelevance ally by simply following us on LinkedIn and amplify our voice.
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